First recognized on The Real Housewives
of Atlanta, this highly paid actress demonstrates one strategy that is
becoming quite popular. Working on reality T.V. can serve a springboard to accomplished
notoriety and appears to be a new industry Trend. NeNe’s experience has been extraordinary.
In today’s highly competitive market of entertainment, it is not just enough to
be great. According to some researchers, the road to effective branding must
promote a product that is remarkable.[1]
The content
of this Reality TV show was strategically designed to engage the audience. The
evidenced is clearly supported by the 1.3 million viewers who followed the show
from the first season. From the cast, NeNe is the artist who made the decision
to build on that platform and become a cowriter of the book entitled Never
Make the Same Mistake Twice. The step she made for reliance on media publishing
with Amazon.com was notable, leading her to earn a salary of $1 million per
season. Following an additional publishing of her autobiography,
her social media scores rose into figures of six and seven digits. An astonishing gain in popularity would help
promote continued support for the upcoming shows. After successfully returning
for six seasons, this artist holds the position for highest paid Housewife on
all of Bravo. [2]
Along the journey, she has
conducted a noteworthy force of brand development. The strategy includes the
outstanding results that occurred from concentration of expansion on her media
publishing tools. While her role on that show did not win any money for her
charity, the road to fame grew to an astonishing status. One book writing
opened the door for a second, her autobiography.
When NeNe Leaks was
published, the gateway gave way to interacting with fans on multiple platforms
including her blogs and audiobooks for discussion. Currently, the highlight of
her career is cascade by the Spin off of The Real housewives of Atlanta.
Seen below, a star-studded wedding party is filmed in attendance of her actual wedding in the show, I Dream of NeNe.
Seen below, a star-studded wedding party is filmed in attendance of her actual wedding in the show, I Dream of NeNe.
As this blog is designed to concentrate on
strategies for artist achievement in the entertainment industry, the strategy
for media publishing proves to be a highlight of the featured artist, NeNe
Leaks. In summary, what is profound about her rise to success, is the choice to
write a book just after the first Reality TV show aired. Combining her social
interest with a well -branded product has exposed an effective means of
thriving in today’s challenging times.
Work Cited
Mrbearduck2, Celebrity Apprentice 4: Task Nine – Asap &
Backbone + Nene Leaks, Uploaded on M ay 1, 2011. http://www.youtube.com/watch?v=g929R6ynvOE
CELEBS.com, Nene leakes’ “The New Normal Holoween Episode
Interview.”
Published October 23, 2012. http://www.youtube.com/watch?v=toY8w4onvQE
TheGrapeJuiceVideo, Exclusive: NeNe Leakes & Kenya Moore
Tlk ‘Real Housewives, Published on July 6, 2013, http://www.youtube.com/watch?v=lt_6nQBqGic
VideoByBravo, I Dream
of Nene: The wedding, Published on Aug 26, 2013. http://www.youtube.com/watch?v=T0SLY8HYpvg
Reference:
[1]
Hendrie, Richard. The 11 P’s in a Remarkable Brand. http://www.remarkablebranding.com/articles/11_Ps.html
[2] (April
12, 2012 Thursday ). POP IT TWO* ME: UNSUNG REALITY SHOW STARS. Tampa Bay
Times, Retrieved from www.lexisnexis.com/hottopics/lnacademic
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